In the third quarter of 2025, Android health and fitness apps in Kenya showed notable trends in downloads, active users, and revenue, according to Sensor Tower. Old Mutual Thrive by Aktivolabs experienced a dramatic rise in weekly downloads, growing from 3.8K in late June to 26.8K by September, although it generated no revenue. Home Workout – No Equipment from Leap Fitness Group saw weekly downloads peak at 10K in mid-September, with active users between 35K and 41K, and minimal revenue, topping at $37 in late July. Sweatcoin – Walking Step Counter steadily grew its user base from 42.9K to 69K active users, with downloads peaking at 6.9K and minor revenue of $15 in mid-August.
Home Workout for Women from SWIFTFLYERS experienced a sharp decline, with downloads dropping from 8.9K in early July to just 32 by the end of September, and active users falling to 5K. Period Tracker Ovulation Cycle by Macro Tap maintained stable download numbers between 3.5K and 4.4K while its active users increased from 38.6K to 51.1K by the quarter’s end. These trends reflect varying levels of engagement and adoption across health and fitness apps in Kenya, with some apps showing strong growth in usage while others faced declining interest.
Overall, Sensor Tower’s data highlights the dynamic nature of mobile health and fitness app usage in Kenya, emphasizing that download volume does not always correlate with revenue generation. Apps that successfully engage and retain users, like Sweatcoin and Period Tracker Ovulation Cycle, demonstrate the importance of sustained user activity in the market. For more detailed insights, Sensor Tower provides in-depth analytics on app performance in Kenya and globally.