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The Kenyan Premier League (KPL) kicked off its new season with a new title sponsor, marking a new chapter for the country’s top-flight football. The league, now officially known as the [New Sponsor Name] Premier League, began with high hopes of improved organization and competitiveness. The new sponsorship deal brought increased prize money for the clubs and promised better broadcast coverage for the fans. The opening weekend of matches saw several upsets and thrilling encounters, setting the tone for an exciting season ahead. Football Kenya Federation officials expressed their gratitude to the new sponsors and urged all stakeholders to work together to elevate the standard of the league.