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The long-awaited Kenya Women’s Premier League (KWPL) launched its inaugural season on March 8, 2025—International Women’s Day—with eight fully licensed clubs, including Mathare United Queens, Vihiga She-Wolves, and Ulinzi Starlets. Backed by FIFA’s Forward Programme (USD 2.3M grant) and FKF, the league guarantees player contracts, medical coverage, and maternity leave. The opening match at Kasarani saw Ulinzi defeat Thika Queens 2–0, with striker Mercy Achieng scoring both goals. Average attendance hit 5,200 in Week 1—the highest for women’s football in EA. Broadcast partner K24 secured a 3-year TV deal, while Safaricom introduced Goal for Girls data bundles. FKF aims for continental club competition entry by 2027.