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To combat malnutrition, Athletics Kenya launched Protein Equity Vouchers on November 10, 2025—digital tokens redeemable for beans, eggs, milk, or camel milk powder at 500 partner shops nationwide. Muscle isn’t built on dreams—it’s built on meals, said nutritionist Dr. Wambui Kariuki. 10,000 athletes enrolled in Month 1. Equity Bank funds the KSh 150M pilot. All national youth camps prioritize voucher recipients.