Experts Warn of Dangers of Excess Sugar Consumption

Health experts in Kenya are raising serious concerns about the growing consumption of added sugar and its significant contribution to non-communicable diseases (NCDs) such as obesity, diabetes, and heart disease. According to the Ministry of Health, 90% of packaged foods in supermarkets exceed recommended levels of sugar, fat, or salt.In response to this trend, the Ministry has proposed mandatory front-of-pack warning labels. These black-and-white octagonal icons would clearly indicate when a product is High in Sugar, aligning with Kenya’s new Nutrient Profile Model (KNPM) designed to curb unhealthy dietary patterns.
Lawmakers are also pushing for fiscal measures: Nandi Hills MP Bernard Kitur has proposed a Health Promotion Levy on sugary drinks, charging manufacturers more for beverages that exceed a sugar threshold. The funds raised would support public health programs and incentivize companies to reformulate their products with less sugar.
Experts warn that without strong regulatory measures, rising sugar consumption—especially among young people—could drive a steep increase in diet-related illnesses. They emphasize that tackling sugar is not just a matter of personal choice, but one of public health urgency.