Why fintech growth is becoming a priority for Kenya

Kenya is increasingly prioritizing fintech growth as a key driver of economic development, financial inclusion, and digital transformation. With a large unbanked population and a rapidly growing mobile money ecosystem, the country sees fintech as a way to provide secure, convenient, and affordable financial services to all citizens. Government officials and industry experts note that innovations in mobile banking, AI-powered lending, blockchain, and digital payments are enabling businesses and individuals to access financial tools that were previously out of reach, fostering entrepreneurship and economic empowerment.
The emphasis on fintech growth is supported by regulatory and policy measures. The Virtual Asset Service Providers (VASP) Act, enacted on 21 October 2025, offers a legal framework for cryptocurrencies and digital asset operations, while initiatives to upskill the workforce in AI, cybersecurity, and digital finance help build a capable talent pool. Platforms such as Pesalink, AI-driven microloan services, and mobile payment solutions are already improving access to credit, enabling faster transactions, and promoting financial transparency, demonstrating fintech’s role in strengthening Kenya’s digital economy.
Experts argue that fintech is a strategic priority because it can drive innovation, attract investment, and create jobs while ensuring inclusive access to financial services across urban and rural communities. They stress the importance of robust infrastructure, cybersecurity, and ethical technology use to sustain long-term growth. Looking ahead, Kenya’s focus on fintech is expected to accelerate financial inclusion, enhance digital literacy, stimulate entrepreneurship, and cement the country’s position as a continental leader in technology-driven financial services.